IA da Mastercard promete melhorar detecção de fraudes em até 300%

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[{"selector":"#anim-3e04962e-f9c2-4623-9896-5440b4816ddf","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6879851f-fa1d-4a6f-bfaa-0ef1bc4b53e9","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-105e4ee1-98f1-4a07-8eb6-af7a555e6af8","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-8e134476-2607-484f-ab1e-4a930deabc0f","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] A Mastercard desenvolveu um modelo de IA generativa para ajudar os bancos a detectar transações fraudulentas. Foto: Redes Sociais ou Banco de Imagens

[{"selector":"#anim-696b32d6-d512-4ce4-92d3-64eaa6dc08ef","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-75ad92e7-10d9-494f-9c94-a3274bca192e","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f2319959-86b6-498f-ac60-06408725b555","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-09b68ee0-e78c-431c-9dc4-dbe3cb20693b","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O modelo usa dados das 125 bilhões de transações anuais da rede da Mastercard. Foto: Redes Sociais ou Banco de Imagens

[{"selector":"#anim-1037b37d-2c4c-4b4a-9223-0c02549503d6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8510c2f1-4810-4381-9531-5894313ee9e1","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b0957919-bfd9-4322-b0c8-dc040c09d660","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2c3b8a6c-ebe5-4bed-9735-1309511b5a00","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O algoritmo gera caminhos pela rede da Mastercard e atribui pontuações às transações. Foto: Redes Sociais ou Banco de Imagens

[{"selector":"#anim-89f8b1a0-76d0-4be4-8182-214c81ed5782","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d9ec4e40-c1af-4e06-8e5e-32cee3f79e86","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e102f12d-2f35-466c-9e3e-36dc88d06dc7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-438ef9fa-7c05-4a07-be3b-609c9d5c2948","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Uma pontuação alta indica uma transação legítima. Uma pontuação baixa indica um golpe. Foto: Redes Sociais ou Banco de Imagens

[{"selector":"#anim-ac5f414a-b87a-4c39-82ca-0d535fa2fd96","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-07263c80-fd11-42d4-84cb-62cc3208a961","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c841f8c8-978d-4118-8916-96ce0dc961b5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-86905673-aa02-4584-9d85-66a618ab3fa7","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O processo leva apenas 50 milissegundos e pode melhorar as taxas de detecção em 20%. Foto: Redes Sociais ou Banco de Imagens

[{"selector":"#anim-f169c46c-bea0-41c6-a05f-6fc24b41d551","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-79ba959a-82d8-47b7-b3ae-ac6fbc07d903","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4852caba-1632-429e-8f95-31d6f19beda3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a03040ee-e17e-4f6b-9cbf-1d0118380a6c","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Em alguns casos, o modelo pode levar a melhorias de até 300% na detecção de fraudes. Foto: Redes Sociais ou Banco de Imagens

[{"selector":"#anim-22d39604-b9ff-4217-8acf-573ced6671b4","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e21789c7-2216-44a6-9691-feaa95e828d6","keyframes":{"transform":["rotate(-90deg) translate3d(-62.53919%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80bf9e80-a4f5-41b0-8208-545bb77b9f9a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-5d1e9d78-b265-42c7-9df0-d6fb7600ec7b","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] A Mastercard investiu mais de US$ 7 bilhões em cibersegurança e tecnologias de IA nos últimos cinco anos. Foto: Redes Sociais ou Banco de Imagens

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[{"selector":"#anim-75acf067-a78f-41cb-87e0-f84ab30aaab6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-654dda29-b320-4d4e-822f-2037a0b25618","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-36db8dd3-c226-43b9-ad26-3bec536dd9cc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e8d16d46-caa3-4bfa-a119-22b5161aa101","keyframes":{"transform":["translate3d(100.00000%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f12ce3c6-6827-4855-adc1-5648c9d85022","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-826eca89-fd04-4e8b-a99d-8ba5b66a2251","keyframes":{"transform":["translate3d(-130.3502%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d5c4eb4b-d62c-492f-b481-1c131155150b","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c59b5a5a-0e1e-442e-8465-22f14899e7f0","keyframes":{"transform":["translate3d(124.90272%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-be21f897-2cce-4646-8451-87c31b6f3ff5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-63990e5e-3d25-47c3-bf22-f59209657f7a","keyframes":{"transform":["translate3d(-174.5%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e2e5525f-9f18-434b-946e-af0bb1298b82","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-51e05f20-ae2d-45dd-88f4-c970c732a244","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-144d7852-0cfe-4809-b613-993656957482","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7dc60814-2294-455f-98c0-4dd01a6b8867","keyframes":{"transform":["translate3d(-116.32654%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Imagens de celebridades: Instagram Outras Imagens: Banco de imagens

IA da Mastercard promete melhorar detecção de fraudes em até 300%

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Criação: Isabel Santos

Imagens: Divulgação